Brand Strategy

Vijay Properties

Vijay Properties a known developer in Panvel, Navi Mumbai delivered 500+ homes to date ensuring that developments are delivered to the highest possible standards, selecting the right partners, and developing projects in prime locations.

Vijay Properties’ ideas have always banked on to provide customers “The Best of Everything” and have always stepped into the shoes of the customers and made decisions by keeping a tab on everything that suits their needs.

Services
Brand Website

Website
http://vijayproperties.in/

Exploring the creative process

To establish and elevate the image of “Parivaramm – Salaah Nahi Saath Denge!”

Challenge

Despite being a well-known developer, their online presence was relatively low as compared to their market share. The challenge was that the developer needed a strong digital presence to facilitate interaction between customers and the development staff, and an ERP platform for their existing customers to serve them post-sales.

Strategy

We built a brand-new website with user-friendly functionality and at the same time, captured consumer input. Through these efforts, social media advertising was initiated, along with promotional video clips that created quite a buzz on the web. A dedicated ERP platform was delivered which consists of customer purchase details and a dedicated support system for post-sales which helped them serve families.

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