Case Study

LODHA GROUP

We started with creating brand visibility along with promotions started on Facebook and Google which resulted into big hike from its 1st campaign itself.

2,398,562

2590+

4,934,267

0.5%

Building a better life – Lodha Group

The Lodha Group is a brand and well known in a class real-estate developer. The brand builds luxury residential apartments with refined amenities. The brand guarantees the best in class residential and commercial properties that give value to its purchasers.

Objectives.

To establish and elevate the image of ‘LODHA Constructions’

The campaign was intended to promote the company with a novel representation using digital marketing tools to reach as many prospects as possible.

To create value and brand awareness to the masses by driving digital marketing campaigns.

To promote the properties developed by the group in different locations with detailing and highlighting.

To penetrate the real-estate market of educated segment using the digital marketing campaigns.

Execution – Creative Ideas & Strategy

Our Strategic approach towards these campaigns led to rapid sales conversion rate and escalated return on investments.

  • Identified the social media platforms that could provide maximum exposure to the targeted market segment via facebook, Instagram, sms campaign.
  • Google and Facebook have the highest volumes of the desired prospective online clicks.
  • Setting up a brand with the best social media in industry Google and facebook to drive prospects and get maximum footfall.
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