Case Study

CODENAME BIG5

We started with creating brand visibility along with promotions started on Facebook and Instagram which resulted into big hike from its 1st campaign itself.

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Codename Big5

Nandadeep Homes are a very well-known developer firm in this real estate market. Which is now being marketed as Codename Big5.

The company started its operations in 2000 and has gone on to build 6 projects so far. The Project is conveniently located and well connected by major road(s) like Matheran-Karjat Road.

Objectives.

To spread awareness about the premium apartment project

The most important objective to leave an outstanding impression of the Nandadeep Homes projects in this real estate market, which is now marketed as Bg5

To promote Codename View among potential investors and commercial property buyers.

To generate leads through widely published social media campaigns in Neral-Karjat Location.

To Reach widespread audience on social media to build brand and to increase lead generation.

Execution – Brand placement & Strategic Approach

Designed an effective campaign strategy to bring Alive the property’s exclusivity

  • Strategic Brand Placements – We proposed a media mix of branding and social media marketing strategies to create a brand impact on our target audience, leading them to enquire about the commercial property with the use of call to actions.
  • A Social Media Led Approach – Facebook and Instagram were chosen as the primary platforms to run the campaign and increase brand visibility and to generate leads.
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